Nguyen, Bang, Huong Hoang, Linh Truong, and Ngan Nguyen. “Impulse Buying Behavior in Livestream on Tiktok Platform: Role of Streamer Attractiveness, Social Presence and Sales Promotion”. VNUHCM Journal of Economics - Law and Management 8, no. 2 (June 30, 2024): 5229-5242. Accessed July 1, 2025. http://stdjelm.scienceandtechnology.com.vn/index.php/stdjelm/article/view/1363.